On this blog, I post every Saturday morning. It’s a good rhythm for me and regular readers know to expect new content each Saturday at 8 a.m. Some of you even integrate reading my blog into your Saturday morning routine. You honor me – and motivate me. Although my self-discipline is enough to move me to post, your support propels me to strive to make it worthwhile. I don’t want to let you down.
I blog according to a schedule, and I think every serious blogger should. Yet I also know some bloggers aren’t wired that way. Feeling the pressure of a regular deadline would steal your blogging bliss. To you, I suggest a goal of posting at least once a week. Anything less and your blog looks like a hobby, something you do for yourself and not for others.
When I look at a blog, one of the key things I consider is posting frequency. If there are no posts in the past week, I know they aren’t committed it their blog. I may still follow them if I have a good reason to stay connected, but that’s about it. If the last post was a month or more ago, I close the window and never give it another thought.
Serious bloggers post regularly. Though it may or may not be scheduled, they do add new content each week. If your blogging frequency isn’t there yet, don’t despair, but do make a plan to blog on a regular basis: your readers, followers, and fans deserve it.
If you struggle to blog on a regular basis, what can you do to change that? If you follow a schedule, what is it?
Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!