Question: I hear a lot about SEO (search engine optimization). Should I be concerned about keywords?
Answer: That’s a great question, one with two answers.
If you’re talking about using the keyword metatag, don’t worry about them. This is because Google says they ignore them. Therefore, I don’t waste any time thinking about metatag keywords.
However, if you think other search engines do look at metadata keywords, only give them passing consideration. Some SEO tools do allow users to enter metatag keywords, so you might feel a compulsion to enter something. If so, don’t spend a lot of time on them. Perhaps limit yourself to less than thirty seconds to list reasonable metatag keywords for SEO. But don’t expect them to do much good.
However, if you’re talking about keywords or keyword phrases to guide your writing and include in your text, this is something I encourage you to pursue if you’re interested in SEO.
SEO is part art and part science. It’s a skill that takes time to develop. There are many books, blogs, and podcasts that explain this. Not to oversimplify a complex topic, a reasonable starting point is to consider what words you would type in a search engine to find the post you’re writing. Then use that phrase for about .5 to 2.5% of the text.