Category Archives: Publishing

Three Reasons Why Everyone Likes Anthologies

An anthology is a collection of selected writings by various authors. It seems anthologies are popular. Why is that?Three Reasons Why Everyone Likes Anthologies

Readers Enjoy Bite-Sized Passages in Anthologies

Anthologies focus on a theme, but within that subject, each author’s work is usually independent of the other contributors. Each chapter or section contains an autonomous thought. There’s no storyline to remember and no lesson builds throughout the book. Readers can read an anthology as their schedule allows without concern over continuity, can skip chapters without consequence, and can read sections in a random order. Reading an anthology fits the lifestyle and preference of many of today’s readers.

Anthology Writers Share the Workload

Each writer’s contribution to an anthology is minimal; it’s quick to write and easy to manage. While a book may take a single author months or even years to complete, anthologies come together quickly, with the content assembled in a few weeks. Writing for an anthology benefits writers, with less work required, a quicker result, and a published work to add to their resume.

Anthologies Minimize Publisher Risk

Publishers like anthologies because each of the contributors will promote the book, sell the book, and buy the book. For example, assume an anthology has twenty contributors and each author facilitates the sale of 200 books through their personal network of contacts. That means 4,000 in total sales. With the majority of published books selling only a few hundred copies, several thousand is a good outcome. It doesn’t make the publisher rich, but they won’t lose money on the deal, either.

With anthologies offering benefits to readers, writers, and publishers, we can expect to see more of these compilations in the future.

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The Nine Errors of Self-Publishing

For the past two months, I’ve blogged about the nine self-publishing errors. My list isn’t comprehensive, but it’s a great starting point.The Nine Errors of Self-Publishing

Nine Self-Publishing Errors

  1. Poor Content
  2. A Lousy Cover
  3. A Lackluster Title
  4. Poor Editing
  5. Poor File Conversion
  6. Font Abuse: Getting Carried Away With Fonts
  7. Having a Homemade Look
  8. Failure to Follow Conventions
  9. Publishing Too Soon

When you self-publish your next book, be sure to avoid these nine errors. Click To Tweet When you self-publish your next book, be sure to review these items. I know I will.

What would you add to the list?

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The Ninth Error of Self-Publishing: Publishing Too Soon

In the Rush to Publish We Run the Risk of Sharing Our Words Before They’re Ready

publishing too soonThe final error of self-publishing for us to look at his publishing too soon. Too many authors frustrated over not being able to get a traditional book deal or find an agent make the mistake of jumping into self-publishing prematurely.

They finished their book and made every effort to produce the best possible one they can, but it may not be ready for the world to see. Even if they avoid the first eight errors of self-publishing, these don’t matter if the words aren’t ready for the world to read. Sometimes the better solution to self-publishing is to work on becoming a better writer, to hone our craft and write words people want to read.

But in a desire to get their book out into the real world, they publish it before they should. I know. I almost made that mistake.

Publishing Too Soon

My first serious book, which still sits on my computer hard drive, received much effort on my part to make it a truly great book. Multiple critique groups had given me feedback, mostly encouraging. Beta readers had read it and offered few suggestions for improvement. I shopped it to agents, who all declined to represent me. I even sent it directly to a couple publishers. There was no interest. Sometimes I received no response and other times a polite “no thank you.” A couple even gave me a little bit of feedback, but it wasn’t too helpful.

But no one said, your book isn’t ready for publishing. That’s what they should’ve told me, because it wasn’t. Only now do I realize that. Had I self-published this book, a memoir, I would have embarrassed myself and hurt others. I also would have damaged my book writing career before it began.

I recently identified a half-dozen things I needed to do to fix the book’s problems. It would require major editing and a lot of time. I hired a developmental editor to give me feedback before I went to work.

She agreed with all the corrections I knew the book needed. Then she confirmed that even with these changes, the book would still fall short of what publishers look for and what readers expect. I’m glad she told me the truth before I spent too much time trying to make a book work that never would work, short of a total rewrite. I’m so glad I didn’t self-publish that book, because I would have been publishing too soon. Click To Tweet

I’m so glad I didn’t self-publish that book, because I would have been publishing too soon.

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The Eighth Error of Self-Publishing: Failure to Follow Conventions

There are certain standards established publishers follow. Though these conventions may seem arbitrary, a failure to follow them could make your book stand out in a bad way.

The Eighth Error of Self-Publishing: Failure to Follow ConventionsFor example:

  • On the cover, the author’s name stands alone without the word “By.”
  • Subtitles aren’t preceded by a colon but placed on a separate line from the title.
  • Chapters start on the right side, not the left.
  • The first paragraph of a chapter is not indented; the rest are.
  • Lines aren’t right justified.
  • Serif fonts are used; san serif fonts are not.
  • The page number, chapter title, and title appear on specific locations on each page.
  • It’s Acknowledgments not Acknowledgements.
  • The author writes the Preface.
  • The author does not write the Foreword (not Forward); someone else does.
  • It’s Prologue not Prolog.

Aside from issues of spelling for the last two items, I don’t know why or how these things became expected—or who decided on them in the first place. While I’ve seen all these conventions broken on occasion by established publishers, be aware that the less we adhere to these expectations, the more likely a book will just not “feel” right to a reader or potential buyer.

Personally, I’d like to break them all. But I won’t because I want my book to have the best chance of success. If I need to follow some arbitrary rules, I gladly will.

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The Seventh Error of Self-Publishing: Having a Homemade Look

To address the seventh of eight self-publishing errors, let’s take a step back. Let’s look at the bigger picture, that is, the book as a whole. Don’t self-published a book that looks homemade.

A book that looks homemade: The 7th Error of Self-PublishingIn years past, this may have included photocopied pages, a simplistic cover, spiral binding (or three-hole punched for a binder), 8 1/2 by 11 size, crooked pages, missing pages, or out of order pages. Some books suffered from all these production problems.

With advances in technology, these issues are in the past. However, we must still guard against producing a book that looks homemade. All of the prior six errors can point to a homemade look, but four in particular lead the way: a poor cover, lackluster editing, inadequate file conversion, and getting carried away with fonts. Other issues include simplistic graphics, low-resolution photos, and pixilated or distorted artwork.

We must still guard against producing a book that looks homemade. Click To Tweet

Individually, each of these errors is bad enough. But when combined, the evidence quickly builds that the book is homemade: a second-rate effort and not worthy of serious attention.

Consider deliberating over a book and the cover looks second rate. Then open it to find a typo on page one, be assaulted with different font types and sizes, and see a random paragraph start in midsentence. In all likelihood, we’ll dismiss the book—as well as the author—and proceed to another title.

Only if we want to support the author or have a deep interest in the topic will we condescend to buy a book that looks homemade.

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The Sixth Error of Self-Publishing: Font Abuse

I call the sixth error of self-publishing, font abuse. That not as prevalent and it once was, font abuse is using multiple font styles, with varying point sizes throughout a manuscript.The Sixth Error of Self-Publishing: FONT ABUSE

The author may view this as creative formatting, but the only thing it accomplishes is irritating the reader. At best, this barrage of fonts slows readers down; at worst, it causes them to stop reading altogether.

In one self-published book, the first page used four different fonts and even more point sizes for those fonts. There were words in bold, italic, and uppercase. It was a nightmare to read. Hoping it was an anomaly, I turned the page: two fonts, four points sizes, and some more italic formatting.

The variations in font shape and size repelled me. I didn’t want to read further. If I’d have pushed through, I’m sure a headache awaited me.

This was font abuse at its worse—and a telltale sign of a self-published book.

[The first five errors of self-publishing are poor content, cover, title, editing, and file conversion.]

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The Fifth Error of Self-Publishing: Formatting Errors

If we avoid the first four errors of self-publishing (poor content, cover, title, and editing), we can still ruin our hard work with formatting errors. Just because a book looks good in Microsoft Word, doesn’t mean it’s going to convert nicely to an e-book. Even one conversion error will lower a reader’s esteem for our work; numerous ones will cause them to stop reading altogether.Formatting Errors: The 5th Error of Self-Publishing

Here are some formatting errors I’ve encountered with books. These mostly relate to e-books, but I’ve also seen some of them in printed books:

  • Missing paragraph indents: A new paragraph is not indented but is flush left.
  • Errant paragraph marks: A new paragraph starts mid-sentence.
  • Inconsistent paragraphs spacing: Some paragraphs have no space between them, while others have a full line—or more— between them.
  • Hyphenation problems: A hyphenated word appears in the middle of the line, instead of at the end. Sometimes there is a space after the hyphen.
  • Random font point variations: A sentence, phrase, word, or even letter is larger or smaller than the rest of the text around it.

Many of these formatting errors are more noticeable as we resize text in a reader. Regardless of how careful the file conversion is, we must read (not scan) the converted file to find mistakes. I’ve also noticed a disproportionate number of errors towards the end of books, suggesting that people stopped checking or got in a rush as they neared the end.We must read (not scan) the converted file to find mistakes Click To Tweet

Converting a file is tricky and checking the results is tedious, but these are critical steps if we are to produce a quality product with not formatting errors.

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The 4th Error of Self-Publishing: Poor Editing

After poor content, cover, and title, the fourth error is skipping or scrimping on the editing. Our books deserve quality editing.

Quality editing is essential. Although we can trade editing services with other writers or perhaps even find a qualified person who will do it for free, we usually need to pay for editing.I’ve never met anyone who could self-edit with complete success. Yes, some writers are better than others. And, with time, we can all improve our self-editing skills, but we will never catch every error in our own work.If we want our work to shine—and not pile up critical reviews – we need quality editing. Click To Tweet

We need others to edit for us—but not just anyone. Your aunt who’s good at English doesn’t count or your friend who likes to read. These folks might serve well as first-readers but not for a final edit.

Types of Quality Editing

Also, there are different types of edits—and we need them all. Depending on who you ask, there are at least three; they go by different names. One type looks at the big picture, addressing the overall concept and construction of the work. Another focuses on the book’s flow, from one chapter to the next, one scene to the next, and one sentence to the next. A third type fine-tunes the piece, considering grammar, word choice, typos, and punctuation. And there may be other types of edits, too.

Although we can trade editing services with other writers or perhaps even find someone who is qualified and willing to do it for free, we usually need to pay for editing at each level. This isn’t cheap, but if we want our work to shine—and not pile up critical reviews – we need quality editing.

What types of errors do you usually catch in your own work? Which ones do you tend to overlook?

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The Third Error of Self-Publishing: A Lackluster Title

In past posts, we’ve covered the importance of content and cover. The next element is the book title.A Poor Book Title: The Third Error of Self-Publishing

People browsing books (be it online or in a bookstore) generally look at the cover first. If the cover grabs their attention, then they’ll read the title. If the title reinforces the cover or further interests them, then they’ll consider the book itself.The title contains the most important words of your entire book. Click To Tweet

The other way people select a book is by scanning titles (be it by keyword or a list within a category). The title must capture their attention: making the book’s content clear, being provocative or intriguing, or demanding additional consideration. If the title does one of these things, then they’ll see if the cover reinforces the book title. If so, they’ll give the book more consideration.

However, a lackluster title will end their deliberation; they’ll move on to the next title. Don’t let a weak, confusing, or unmemorable book title get in the way of someone making a purchase.

You’ve worked hard on your book; work even harder on its name. After all, the book title contains the most important words of your entire book.

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!

The Second Error of Self-Publishing: A Lousy Cover

Last week, I said that the primary error of self-publishing is poor content. The second error, almost as critical, is a lousy book cover. People do, quite literally, judge a book by its cover—and even more so when buying online.The Second Error of Self-Publishing: A Lousy Book Cover

Don’t Make Your Own Book Cover

Unless you make a living designing book covers—or have at least garnered enthusiastic compliments designing covers for others—then you shouldn’t design your own. Just because you have graphic design software, doesn’t mean you’re qualified to use it—any more than having word processing software makes someone a writer. And don’t tap your family and friends, either—unless they have a portfolio of covers to show you.

While every successful designer, at one time, designed his or her first cover, don’t let it be your cover. Go with a seasoned professional. You can find them online.

Some people will design a cover on spec (which is a controversial subject, but it is an option nonetheless).Your book deserves the best possible cover. Click To Tweet

Hire a Book Cover Designer

Otherwise you can hire a cover designer. In picking the right designer from a slew of options, consider their past work. Do you like it? Would you buy that book based on the cover? Does their work fit your genre?

Discount cover designs start at about $100, but $300 to $400 is more typical, with some designers charge upwards of a couple thousand. While you don’t want to pay too much for a great cover, don’t take the cheapest option either. Your book deserves the best possible cover, so don’t be reluctant to pay for it. Your book sales depend on it.

Peter DeHaan is an author, publisher, and editor. He gives back to the writing community through this blog. Get insider info from his monthly newsletter. Sign up today!